TAIDEN, the renowned global provider of conferencing solutions founded 26 years ago, is determined to focus on the development and manufacturing of conference systems since its foundation. Owing to its continuous and independent innovation, TAIDEN has created many "first" records in the market as well as technology development. It was the first to launch the industry's first 64-channel fully digital conference system, originated the digital infrared wireless conference system, came up with the idea of paperless multimedia congress system, and now develops the hybrid conference system by incorporating the latest cloud video technology so as to realize multi-terminal, all-platform and cross-system interconnection of the local and remote meetings, constantly raising the industry standards. Meanwhile, it participates as one of the few technical experts on the development of ISO standards related to conference systems.

Being user-centered is also one of the doctrines that TAIDEN upholds. It is always responsive to the customers’ needs and provides tailor-made solutions. The dedication and ingenuity deeply rooted in its spirit, makes TAIDEN widely recognized and chosen in the market. To name but a few, the prestigious organizations such as the United Nations, which is known for its highest possible standards for conference systems, chose TAIDEN to fully equip its New York headquarters for TAIDEN’s leading technology and responsive customization. Some of the solutions that TAIDEN specially provided for the UN included the proprietary audio mixer tailored to conferencing applications, paperless multimedia system, electronic nameplates and a full-range conference management platform. Other reputable organizations, summits and conferences including the European Commission, the African Union, Group of Twenty (G20) Summit, BRICS Summit, Asia-Pacific Economic Cooperation (APEC) Summit, Asia-Europe Meeting (ASEM), World Internet Conference and the Olympic events have also placed their trust in TAIDEN equipment for the cutting-edge technology and user-centered design.

The wide recognition of a brand like TAIDEN by so many landmark venues across the world is built not only on the sales strategy, but also on the core technology and responsive customization from the manufacturer behind, fully meeting the users’ demands. In order to better support its customers in Europe and North America, the unassigned geographical area in particular, TAIDEN recently repositioned its market strategy for those territories by staffing more veteran sales and technical members so as to directly support and provide service, ensuring more prompt response and better customer experience. In the meantime, TAIDEN will keep increasing its investment into research and development, insisting on dedication, ingenuity and user-centered strategy.   

Looking forward, TAIDEN will promote integration and open cooperation with other industries to transform from a manufacturer of conference systems into a one-stop solution provider of digital AV systems, building a win-win ecosystem with all the partners.